Sponsorships
Our sponsorships aim to involve our customers and reach communities both locally and nationally. Nationwide has supported football for over a decade. ‘Sponsored by you’ is a new, ground-breaking campaign linked to our international football sponsorships, which puts our members centre stage.
‘Sponsored by you’, our innovative campaign launched in April 2007, enables our customers to share the benefits we receive from our strong association with the national sport. Nationwide customers now have access to benefits normally reserved exclusively for large corporate companies and brands, such as having their names on perimeter advertising boards at major international matches, inclusion within Nationwide football TV adverts and access to 100% of Nationwide's ticket allocation for matches played by the home international sides. Customers also have the chance to have their name on match programme adverts, see their child lead out the team, attend training sessions, meet the players or receive exclusive signed merchandise. Read more at http://www.sponsoredbyyou.com/.
Nationwide football sponsorships:
- Official England, Northern Ireland and Wales Team Sponsor and an Official Partner of the Scotland Team. Nationwide is the England Team Sponsor for all 18 England football teams run by the Football Association. The teams include the women's and men's senior teams, nine men's and women's youth teams and seven disability football teams
- Official Supplier to the new Wembley Stadium. This partnership includes Nationwide becoming the venue's Official Financial Services Supplier, with Nationwide providing all the cash machines (ATMs) within the Stadium. These ATMs will be free of charge to supporters and customers at Wembley, making it one of the few stadiums in the world where such an offer is in place
Other sponsorships:
- The Nationwide Mercury Prize: the most prestigious and respected music award in the UK which recognises artists across all types of music genres
- The Nationwide Mercury Prize Art Competition: an exciting national competition for students of art and design in the UK
- The Teenager’s Guide to Money by Jonathan Self, the first-ever major UK money guide geared specifically to young people
Full details are available on our Sponsorship website.